About Naked Marketing

Hi there, I’m Lucinda. It’s nice to meet you.

As a marketing & automation specialist with over 10 years industry experience I have unfortunately seen SMEs kept under a web of mystery by marketing providers, happy to take their money but without delivering the goods. Having grown up in a family business and as a small business owner myself, I know the importance of trust & transparency between suppliers. This led me to starting Naked Marketing back in 2016, with the sole purpose of providing progressive digital marketing, whilst valuing naked transparency with clients in an ever-changing digital world. 

I have been lucky enough throughout my career to have worked in multiple industries, across various startups through to blue-chip companies such as Telstra, Mazda Australia and British Telecom, in both the UK and Australia. By combining CRM and marketing automation system knowledge with strategic marketing expertise I have been able to help businesses establish strategies specific to their company and goals. I work together with businesses, whether they already have an automation set up or are looking to progress to implementation, by increasing lead generation.

Experience has taught me that every business is unique and as such solutions can’t be out of the box. I am bipartisan, not endorsing any one system as the miracle solution for all companies! I like to collaborate with my clients so I can understand where I can add value and ensure the ability to achieve measurable business outcomes.